Like a lot of your digital marketing, you want to focus on is getting your MSP’s SEO ranking up so that your business is on page one of Google. A great way to improve your ranking is to take advantage of video marketing. However, you must do it right. This means you optimize the videos that you upload on YouTube, a company owned by Google that can help you improve your search engine ranking.
![YouTube 101 - Playlists [Social Media 101]](https://www.joomconnect.com/images/easyblog_articles/699/b2ap3_large_133360244_S-YoutubePlaylists.png)
Video marketing is an extremely powerful tool for managed service providers to take advantage of. If you’re using videos as you should be, you’ll have a large collection of videos throughout your website, all housed on your company’s YouTube channel.
![YouTube 101 - Setting Up Your YouTube Page [Social Media 101]](https://www.joomconnect.com/images/easyblog_articles/710/b2ap3_large_CKNRHM-YouTube_edited.jpg)
Youtube is the video marketing hub in which to host all of your business’ videos. You want your YouTube channel to positively reflect your company so that those who find your page are impressed with what they see.
![YouTube 101 - Closed Captions [Social Media 101]](https://www.joomconnect.com/images/easyblog_articles/751/b2ap3_large_youtube-video-transcripts-101.png)
Did you know that YouTube is the 2nd most visited website in the world? Almost 5 billion videos are viewed every day on YouTube, and that is not just the United States!
